Market Research BROKER Database

Market Research BROKER Database

The Market Research BROKER Database:
Your Quarterly Insights about business development and trends in the European Automotive Aftermarket

In the fast-moving world of automotive parts and services, staying informed is crucial. The Market Research BROKER database is here to help. This powerful tool is designed to give you the insights you need to make smart decisions and stay ahead of the competition.

Intention of the Market Research BROKER Database:

  1. What does my potential customer look like, because very often workshops decide on parts selection?
  2. How are workshops developing, how do they see the market and where do I stand in comparison?
  3. What do workshops think, what do they expect and how do they behave in the various markets?

This innovative approach to analyzing the current market situation in the international aftermarket is designed to provide product managers, brand managers, sales managers, and other decision-makers with answers to fundamental questions:

The objective is clear: to provide an in-depth analysis of the current market situation, enabling users to develop targeted product, sales, and communication strategies.

Aftermarket Business BAROMETER

We conduct quarterly interviews with workshop owners and mechanics in seven European countries. One section of the survey contains fixed questions, consistently asked every three months, creating a barometer that tracks market development over time. Another section focuses on trending and current topics of interest.

Aftermarket SPOTLIGHTS

Our Spotlight reports focus on the most pressing and interesting topics, updated several times a year based on discussions with our customers and emerging market trends.
Analysed market participants: independent workshops for passenger cars
Country coverage: France, Germany, Italy, Poland, Spain, United Kingdom
Sample size: 100 interviews per Country (600 in total)
Method: Computer Aided Telephone Interviews (CATI)

 

Tailor made SPOTLIGHTS

Include your own questions in our research to address specific topics. Contact us with any questions you would like to be included.

Analysed market participants: independent workshops for passenger cars
Country coverage: France, Germany, Italy, Poland, Spain, United Kingdom
Sample size: 100 interviews per Country (600 in total)
Method: Computer Aided Telephone Interviews (CATI)