NDS stands for Nordic Distribution & Service and underlines the growth strategy to begin a new era as a one-stop-shop distribution and service provider in the Nordic region. The company has been an important partner to the Automotive Aftermarket since its establishment in 1963. The new branding marks an important milestone in the complete renewal and modernization of the company.
Aurelius, a Munich and London based pan- European investment group, acquired Hellanor in December 2018. After the carve-out from the Hella Group the company has been streamlined and turned into a dynamic stand-alone business. Benefitting from the heightened attention, a comprehensive development and investment plan has been established which includes the launch of a new B2B order platform, a CRM system and the modernization of the logistic set-up. All strategic partners are onboard for this on the exciting journey and NDS will continuously innovate and update the wide product assortment.
Whilst the branding of the workshop chain “Automester” will remain unchanged, the members will benefit from the modernization of the NDS Group. A dedicated investment plan for the workshop chain is one of the core elements of the new growth plan. Automester Board members Sjur Eide from Austevoll Auto and Terje Bjaanes from AutoMarin were guests of honor during the announcement of the new branding underlining the strong relationship between NDS and the chain members.
The workshop equipment division “Automateriell” will also keep its branding. Automateriell showed a very strong growth and recently won a major contract in the Heavy- Duty segment. The division is currently expanding its technician-network and recruiting additional sales representatives throughout the entire country.
The rebranding will be completed by early August 2019.