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Aftermarket SPOTLIGHTS – insights about trending topics
Workshops are the pivotal hubs of the automotive aftermarket industry, where crucial decisions are made. Our Aftermarket SPOTLIGHTS offer an in-depth exploration of these decision-making centers, focusing on the most relevant and current topics. Gain exclusive insights into the trends, preferences, and behaviors driving the industry. Stay informed and ahead of the curve with our comprehensive analyses, covering key issues that matter most.
Your “ear” to the market
Several times a year, we explore interesting and current questions in the aftermarket. We create a comprehensive set of questions, organize surveys, analyze, and process the results, providing spotlights for six countries.
Country coverage
- France
- Germany
- Italy
- Poland
- Spain
- United Kingdom
Analyses market participants: independent workshops for passenger cars
Sample size: 100 interviews per country (600 in total)
Method: Computer Aided Telephone Interviews (CATI)
Spotlight 2024 Q3 (E-Commerce Part 3)
E-Commerce Procurement of Workshops: 2024 vs. 2021
- Price comparisons between different suppliers: Investigation of the current price comparison behavior of workshops
- Orderung process for parts: Which channels are used for parts ordering and what experiences did garages have with the ordering process.
- Advantages of procurement via web portals: An overview of the group of parts for which ordering via web portals is a good alternative.
- Installation instructions and their use: Use of installation instructions and the preferred form of information preparation.
This questionnaire was conducted in both 2021 and 2024, providing a comprehensive comparison of trends and changes over time.
