Soon, a new yellow and blue logo will be visible on garage facades around the country, when KGK launches Autopartner, a new partnership for Sweden. The brand is already established in Europe and comes from the international trade organization ATR, of which KGK is a member.
With Autopartner, the workshop that wants to run its business entirely under its own auspices can have the opportunity to belong to a common name and brand, without being part of a full-scale workshop concept. The partnership is instead based on the collaboration between the workshop and the local Autoexpertenbutiken, and aims to strengthen the joint business with a focus on spare parts and workshop equipment.
With Autopartner, the workshop works entirely under its own auspices and under its own responsibility towards the customer, but with the opportunity to take part in selected central services to make everyday life easy. Among other things, you can take part in business systems, systems for technical support and ready-made material for marketing.
– With the partnership, we want to give workshops an alternative affiliation, with the possibility of good spare part products, support and service. We can set up a delivery plan that is suitable for the specific workshop and supplement it with services that make their everyday life easier, says Anders Nilsson, Sales Director at KGK.
The launch of Autopartner takes place on 2 October and will roll out to the market in the coming weeks through Autoexpert’s 54 stores around the country.
– Autopartner is an established brand in Europe that we can establish here in Sweden via our membership in ATR. The partnership will give workshops and shops the opportunity to develop their operations, build strong relationships and offer quality services to car owners throughout Sweden, concludes Anders.