Brezan Autoparts, with 25 branches in Belgium, becomes PartsPoint. A year after the successful name change of the more than 100 Dutch branches, it is now Belgium’s turn.
The operation has now started and the Charleroi site is the first to be transferred to PartsPoint. All Belgian branches, both in Flanders and Wallonia, will change name and appearance before the end of October 2022.
Alliance Automotive Group Benelux will continue to invest in Belgium in the coming years in optimal logistics, availability and marketing concepts. For example, both the garage formula CarProf and the technical support concept TECH360 were introduced earlier and cycling legend Tom Boonen was appointed as ambassador for its own brand NAPA. The new Full Car Service garage formula will be rolled out in Belgium later this year and the NexDrive electric vehicle concept, recently launched worldwide by GPC, will be added to the service package at the beginning of 2023.