The shopping behaviour of German garages in the tension field between IAM + OES

€ 3.495
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incl. settings, acceptance, and evaluation of the parts wholesaler

Contents of the study:

  1. Analysis of the purchasing structure and purchasing behavior of the workshops
    1. Ratio between OE and IAM spare parts to the total purchasing volume
    2. Ratio between OE and IAM replacement parts by product group
    3. Factors influencing the purchasing decision
    4. Share purchasing via B2C online channels such as eBay, car parts24 etc.
    5. Used electronic parts catalogues
  2. Evaluation of the parts distributors with differentiation according to the most important IAM and OE parts distributors
    1. Number of used parts distributors
    2. Evaluation of dealers by garages
    3. Identification of parts purchasing issues
  3. Analysis of the sales distribution of the garages:
    1. Share of individual garage activities in total sales (absolute volumes for product groups)
    2. Share of wage and material in the sales categories
    3. Salary share in diagnosis and calibration
  4. Characterisation of the garages
    1. Number of employees
    2. Garage runs
    3. Sales generated by garage services
    4. Development of sales




SIZE: 137 pages

All prices are net prices. Customers based in Germany 19% VAT.
The sale to private individuals is unfortunately not possible.

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User Format Preis
Team licence (1-5 employees) PDF

3.495 €

Enterprise licence PDF 4.195€
Combi package with bodywork & paint shops Report (released in end-January 2018)
The body & paint Report is based on the same survey of 120 body and paint shops.
PDF 4.995€

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